Casino VIP Programs

Casino VIP Programs
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  • Loyalty

Most online casinos offer some kind of loyalty program to their customers. These are tailor made to reward players who stay at the same casino for a long time - simply a reward to the loyal customers. This is why the casinos also benefit, so you can safely say that this is a win-win situation! However, loyalty programs can be confusing if you are not used to them. This article gives you a brief explanation of the main features of such programs and just how useful they can be to you.

Bonus Points

Almost all loyalty programs are based on bonus points, although in some cases they have other names such as VIP points, Comp points etc. You earn points by putting in bets, and there is usually a base rate for earning points, such as. 1 point for every € 10 you spend at the casino. These points are saved to the player's account in the same way that money does, and the moment a player reaches a given score, a reward is triggered. Sometimes this happens completely automatically when the player has earned the necessary points, while other times it is the player himself who has control over this and chooses when to redeem the points. As a rule, the status of the bonus points is adjusted once a month.


Players convert the bonus points they have earned into rewards, and those rewards are usually money. This is not real money in that you cannot withdraw it, but it can be used as a bet, just like regular money, in the games the casinos offer. However, the winnings you win are real money! Some online casinos offer other types of rewards such as. effects, prizes and tours. How much rewards or what kind of rewards you get depends on the status of the player in the loyalty program.


Many loyalty programs consist of several levels. All players start at the lowest level and can then work their way up to the higher levels by earning a certain number of points or depositing a certain amount of money. As players advance up the levels, many things are improving. Players earn more bonus points for every bet they make, perhaps better deposit bonuses, faster withdrawals, higher monthly bonuses, special cashback deals and much more.

Some casinos also require e.g. a monthly minimum bet from their players or that players must above a given point threshold. If you do not exceed this threshold, you may in some cases fall down the level ladder or lose your points / not transfer them to next month etc. Again this practice varies and if you choose such a program you should make sure that you plays a lot of casino! Players who may just stop by occasionally will benefit from a loyalty percentage that transfers points and does not have such a threshold system.

Sometimes the highest level of a loyalty program is reserved for VIP players, and can only be reached through an invitation from the casino's management. Here the players get the ultimate treatment, the best rewards and the best benefits!

Auction Variant

There are as many different loyalty programs as there are online casinos, and this means that there are many special variations on this basic system. The most common variant is the auction loyalty program. This system acts as an auction system rather than as a trading system. The players still earn points for their bets, but the points are now used instead to win prizes.


Sometimes online casinos run special promotions where certain games provide double or triple catch of bonus points within a specific period. You may want to look for such promotions if you plan to invest a lot of money! It can also be several restrictions at the various casinos, so it is important that you read all the rules and what is written in small print before throwing yourself into a new loyalty program.

What should you look for in a loyalty program?

Experts recommend that you look at the reward structure of the loyalty program you want to choose, and ask yourself the following questions:

  • What do I get back?
  • Are the things I get, what I really want?
  • Can I get these rewards by playing the way I do?
  • Do you actually want the things you can get at your level?
  • How do you earn points?
  • Is it that the points are the same on each machine, or is it different that different machines give different bonus points?

These questions can help you evaluate the casino's plan and find the loyalty program that's right for you. After all, loyalty programs exist to give players a better gaming experience and to increase the value of their gambling. If you are going to gamble, then never gamble without being part of a loyalty program. If you do, you will get nothing back for your efforts - and remember to gamble with your head, not your head!

So therefore…

  1. Choose an online casino you like, preferably one of our partners, and stick to it. The rewards are based on repetition and player loyalty, so flipping from one casino to another will not benefit you in the long run. Do not place a single bet on an online casino until you have registered for the casino's loyalty program!
  2. Only play at casinos that offer lifetime rewards. This means that if you reach a certain VIP status you do not risk losing this level.

These are just a few general guidelines, and as I said, there are loads of different loyalty programs out there. Loyalty programs usually work very well and can be profitable, but it can take time before you get the rewards. Therefore, it may be okay to be prepared not to expect to get results right away. Loyalty programs are designed to reward players who are loyal to the casino, so play long and hard to be rewarded properly!